Smart AdServer signs a contract that is pan-european MEETIC

the key European dating internet site has selected Smart AdServer to handle most of its internet marketing promotions in France and European countries

Paris, – Smart AdServer, a player that is leading European countries in adserving and electronic marketing, announces that MEETIC, the best European dating agency, has plumped for its marketing way to deliver each of its display promotions in European countries and optimise its campaign to recruit brand brand new people.

Launched in 2002 by the French born Marc Simoncini, MEETIC may be the leading European agency that is dating. Offering two different services – dating and matchmaking with Meetic and Meetic Affinity mainly – in 16 countries in europe (France, Belgium, Switzerland, Luxembourg, Italy, Spain, Austria, Sweden, Finland, Denmark, great britain, Germany, Portugal, Poland, Norway as well as the Netherlands) and Latin America, MEETIC comes in 13 languages. With 945,000 customers, and after the buyout regarding the European tasks of their competitor Match.com (the united states team IAC and leader that is global final February, MEETIC is the benchmark for online dating sites in European countries. It really is in particular as a result of a powerful online recruitment policy that MEETIC happens to be in a position to be market frontrunner, across European countries. Regarding the power of the outcomes, MEETIC made a decision to carry on its expansion in ukrainian bride Europe.

With this thought, MEETIC had been searching for a reliable, scalable and innovative technical solution, handled by a group of professionals, rendering it feasible, from the one hand, to control and harmonise most of its promotions to win new business and improve client loyalty in European countries, as well as on one other to analyse performance and rapidly determine any return on the investment. After examining all leading technologies when you look at the advertisement host market, MEETIC find the Smart AdServer advertiser solution, in specific because of its enhanced functions and user friendliness that is real. Additionally, MEETIC’s specific major acquisition issues needed a response that is personalised. Smart AdServers capability to develop customised functions with excessively high added value services of focusing on, reporting and monitoring had been consequently a determinant criterion for MEETIC.

Now boasting MEETIC among its new clients, Smart AdServer has strengthened its place as a standard player within the French and European areas. “We are pleased to announce the signing for this pan-European agreement with one of several largest advertisers in Europe. This agreement fits completely with your development that is international strategy and bears witness into the undeniable competitive benefits and readiness of Smart AdServer“, states Cyrille Geffray, the Managing Director of Smart AdServer. “This signing is a very good sign not just for people however the whole market. The greatest players, advertisers, news agencies and marketing homes are now actually prepared to imagine an alternate to old-fashioned adserving solutions. They have been looking for more partners that are innovative to guide their tasks. In a increasingly competitive environment in that your web marketing marketplace is dominated by three key players, Smart AdServer’s independency from some of these leaders can also be reassuring.”

Among its customers are large news agencies such as for example Zed electronic, Starcom, Mindshare, Mediacom, Mediaedge:cia, Universal McCann, … because well as a big quantity of websites and organizations, including PIXmania, Reed company, Axel Springer Hungary & Poland, broadcast Canada, MSD worldwide, Wolters Kluwer, Los Angeles Vanguardia, Canal+, Curse Gaming, Amiado…

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